Aunt Jemima is the next brand to change in 2020

Quaker Oats announced Wednesday that it will change the Aunt Jemima name and logo amid the current state of the country. KB would have changed the logo long ago and feels that Quaker is just trying to get ahead of criticism. Czabe asks what’s next - what about Colonel Sanders? Is it time to change that for KFC? Czabe argues that Colonel Sanders is a real person, not a stereotype, like Famous Amos cookies. Famous Amos is named after Wally Amos, an American entrepreneur who founded the company in 1975.

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